Be you Brand Academy

$8,500 or 12 monthly payments of $775

Be you Brand Academy

365-day access

12 month access to a TRANSFORMATIONAL academy designed especially for ambitious women business owners like YOU, ready to crush it on and OFF-line, TO ACHIEVE THE NEXT LEVEL OF SUCCESS

This is for the woman ready to go all in.

NOTE: When you are part of the be you brand academy, you get access to all programs Ati launches for the year.

Enroll now

Welcome to Be You Brand-START HERE

WELCOME TO BE YOU BRAND!

1- Save login to this portal

2-Academy Roadmap Checklist

3 -Download the Be You Brand Academy Google Calendar

4 -Fill out your on boarding questionnaire

5 -Download Slack

Quick links

Week 1- Kickoff Module! Six Steps to Clarity

Steps To Clarity Intro

Step 1 - Self Assessment

Step 2 _ Mindset

Step 3-Vision for your life.mp4

Step 4-Vision -Your Business

Step 5 Start your Mindset journey

Step 6 - Your Initial Offer

MODULE 1 -THE BIG PICTURE Of your Brand and Business

Be you Brand : 3 phases of building your brand

The Formula for Brand Clarity + I help statement

Understanding The Cycle of content Creation + Customer journey

MODULE 2-BRAND STRATEGY- In Depth Self Discovery

You Personal & Business Why

Crafting your Mission + Vision Statements

Brand Biography- the foundations to your brand stories

Personal Brand Story Writing Format LIVE TRAINING

Monthly + QuarterlySocial Media Audit

MODULE 3-BRAND STRATEGY - IDEAL CLIENT

1-Personal Branding VS Content Pillars-Market research intro

1-ACTION TASK- PersonalBrand Pillars + I help Statement +Market Research.pdf

Understanding your Ideal client Avatar .mp4

Ideal Client Avatar- What are they saying?

Costumer Experience ( brand voice-costumer touch points)

YOUR BRAND PERSONALITY

MODULE 4-Content Creation Mastery- The Vehicle for your Brand

Content Creation 101

social-media-copy-101-training.mp4

Content and Potency

Content Creation Checklist (1).pdf

Systemizing your content Creation WEEKDAY SYSTEM

Repurposing your content + WEEKLY THEME SYSTEM + Video Lesson

The 3 Types of Content FOR CONVERTING Followers into PAYING CLIENTS

OFFER BASED CONTENT CREATION

Reels training BE you BRAND.mp4

Instagram reels 101 Training.pdf

Content Creation going back to Basics when your business is growing

Creating Carousels in IG

Organizing Your Content: Using Mind mapping

Be you Brand - LEVERAGING VIDEO to Grow your Brand- Content

GOING LIVE VIDEO TRAINING.mp4

Going LIVE CHALLENGE- CLICK HERE TO GET STARTED

Going Live Guidelines Cheatsheet.pdf

INSTAGRAM Trainings

Instagram Training 101

Highlights COVER training.mp4

How to use #HASHTAGS on social media

Email Marketing

Email Marketing 101 w/ guest speaker Elise Cruz

Email marketing 101 Q&A watch after Elise's training

Email Marketing 101 - PART II

Email Marketing 101 PART 3 w/ guest speaker Elise Cruz.mp4

Email Marketing 101 Workshop

MODULE 5-VISIBILITY/ REACH GROWTH

Visibility 90 Day Sprint

BYB Networking 101 - Part 1 .mp4

BYB Networking 101 - Part 2.mp4

BYB Networking 101 Part 3 Attendees Q&A.mp4

What to do after networking_The follow up strategy.mp4

Creating Win Win Collaborations

MODULE 6-SALES

Lead Generation 101 PART 1

Profit Planning session

Profit planning Q&A

Networking 1-2-3 are essential for success under lead generation

Lead Generation Scripts and resources ( Trello leads tracking board )

How To Do A Sales Call (update 2025)

Sales Call Blueprint _2025 Updated

MODULE 7 -MINDSET.- Your road to the life and business you want

MONTH 1- MINDSET SELF IMAGE Part 1

MONTH 2 -SELF IMAGE _ PART II

MONTH 3 -Mindset- Goal Achiever

Month 4-Minset _Visioneerig : Recording your meditations.

Month 5- Mindset tools for the everyday

Month 6-Quarterly Reflection.mp4

MONTH 7-SELF ACCOUNTABILITY.mp4

Self Vision Exercise

How to overcome being overwhelmed in your business - Tactical resources

Money Mindset Live training

Money Mindset with Lexy Enterline 6/20/23

Taking Radical Responsibility in Your Business

Mindset- Tapping exercise to improve your relationship with money $

How to hold yourself accountable

The stuck to empowered

12:13 end of year Hypno-session.m4a

Writing your Money Story- 2/21/24

Gratitude journaling

Resources

How to upload doc to Trello.mov

Basic Canva Training

Resources, Links with discounts etc

Canva 101 ( for content creation)

Trello Basics - Using trello for content creation and repurpose.

Trello basic II - How to use the trello planner for content

LinkedIn 101

Content Hacks to make your life easier

Tapping Meditation for moving from Overwhelm to Calm

Technology & Content

Tech and Content- Oct 30 - What are you selling and content that will support it - building anticipation, engagement, and selling.mp4

Google Business Profile- Content & Tech.mp4

Showing Value through Content- Content and Tech Support w/ Jeanette 8/14/25

Instagram optimized for Google

Instagram: Stories, Reels, Lives both function of IG and strategy

Instagram Live & Instagram Edits

Sales Process & Google Chrome Tab Groups

Intro to Meta Business Suite

Reels, Stories, Posts - Carousels

Content Pillars & Content Reviews

Intentional Content Goals.mp4

Content creation- guidelines on content pillars, structure and some content creation tips.mp4

Canva Bulk Create

Creating Bulk Content with ChatGPT & Canva

Making ChatGPT Work For You

Customizing ChatGPT & A:B Testing Email Marketing

Productivity & Efficiency - Time Blocking & Repurposing Content Idea

Reels, Flodesk, LinkedIn, & shifting priorities that impacts content

Instagram: Repurposing Content Using Collections.mp4

Project Management

Create a Seamless Carousel in Canva for IG and LI + IG Q&A

Creating your own GPT in ChatGPT.mp4

Content Brainstorming and Organizing Photos 10.16.24

Trello Overview.mp4

Creating Content to Support Q4 goals- Oct 16, 2025

Bonus Visual Brand Identity

Be You Brand Visual Branding Training _ ONE _ By Sierra Lin Design.mp4

Be You Brand Visual Branding Training _ TWO _ By Sierra Lin Design - 1280 × 720px.mp4

Be You Brand Visual Branding Training _ THREE _ By Sierra Lin Design - 1280 × 720px.mp4

Be You Brand Visual Branding Training _ FOUR _ By Sierra Lin Design - 1280 × 720px.mp4

Be You Brand Visual Branding Training _ FIVE _ By Sierra Lin Design - 1280 × 720px.mp4

Canva Mood Board Templates:

Canva Font Pairing Templates

Canva Logo Templates

BONUS-PHOTOGRAPHY FOR SOCIAL MEDIA 101

Photography for social 101 (2).pdf

Photography DIY

BONUS-EXPERT TRAININGS

Amanda: How to use AI to make Content Creation Faster 8/14/23

How to get rid of distractions w/ Alejandra Marquez

2-23 SALES START WAY BEFORE THE SALE w/ Elena Cicotelli

WorkLifeBalance(MLombardi).mp4

linkedIn training-Melissa Henault .mp4

Expert Training with Rebecca Cafiero & breath work with guest Daisy Mack.mp4

Business insurance basics, what you need to have peace of mind w/ Cassidy Arbeli

Simplifying Your Digital Systems with Expert trainer Kristen Day.mp4

How to protect Your Business w/ owner & founder AMBER GILORMO The Boutique Lawyer

Sell Without Getting Sued.pdf

How to elevate your image to be more of who you are at any stage in your business with Fashion Stylist Abby Young (1/17/24)

Human Design w/ expert trainer Nicole Laino

Co-Working/Hot Seat/Live Calls - October, November, December

Office Hours & Hot Seat 12.10.25

Content & Tech Support- Dec 4 2025.mp4

Be you Brand Weekly Office Hours & Hotseat - 12/2/2025

co-working and mindset 11/24/25

Content & Tech - workshop style - 11/20/25

Be you Brand Weekly Office Hours & Hotseat - 11/19/25

Content Messaging- Content & Tech Support w/ Jeanette 11.6.25

Office Hours & Hot Seat w/ Ati 11.4.25

Office Hours & Hot Seat w/ Ati 10.28.25

Office Hours & Hot Seat w/ Ati 10.21.25

Coworking and Mindset w/ Lexy & Jeanette 10.20.25

Office Hours & Hot Seat w/ Ati 10.14.25

Content & Tech Support w: Jeanette Oct 8.mp4

Office Hours and Hot Seat w/ Ati Oct 7, 2025

Co-working and mindset oct 6.mp4

NEW Be You Brand Academy Welcome Call Oct 6.mp4

LIVE CALLS

12-22 YEAR PLANNING STRATEGIC PLANNING

2-9-22 Brandstory overview.mp4

YOU PERSONAL BRAND UNIQUE STYLE EXERCISE REPLAY

BRAND STORY REVIEWS-LIVE CALL 11-3.mp4

10/27 Live Call- Brand Story vs Brand Biography development

January 4th, 2023- LIVE Class- 90 day sprints EXECUTION/PLANNING Q&A